Media Roundup: Leverage Recent Coverage to Drive Sales

In case you missed any of them, check out this roundup of our recently published articles and other recent media coverage. Many of the articles include market insights and sales tips to help you grow your revenue.

Media Roundup: Leverage Recent Coverage to Drive Salesmain image

With interest high in automated business processes, artificial intelligence and other technologies used in intelligent information management, our experts have been busy sharing their knowledge with industry publications and other media – nearly a dozen articles already this year. Also, our products and services recently received a mention as a top provider in the artificial intelligence-aided capture space by Infosource.

We encourage you to leverage all of the recent media coverage by posting links on your website, sharing on social media or citing the information in your blog posts. Close more deals faster by keeping your current and prospective customers informed. In case you missed any of the recent articles, here is a roundup:

Get ahead of the curve on composable technology (microservices)

The emerging shift to composable software architecture, also known as microservices, is the focus of two recent articles. “As an office equipment dealer or business technologies reseller, you don’t want to get caught unaware and thereby adjust too late to thrive as revenue patterns shift beneath you,” Christina Robbins, our Vice President of Strategic Communications and Marketing, writes in "Are you ready for the next big shift in revenue patterns?" published by The Imaging Channel. Read the article. In "Digitech Dishes on Microservices — a Trend That's Picking Up Steam," the analysts at InfoSource's Document Imaging Report explore the trend toward microservices based on an interview with Christina. As that article notes, composable technology is a re-architecting of the ways customers access and pay for technology and will ultimately change revenue patterns for resellers and office technology dealers. Learn more.

Huge demand still out there for AP Automation

The market for accounts payable automation is surprisingly wide open given the technology’s maturity, Christina notes in "Opportunity Abounds for AP Automation," published by Workflow Magazine. “I was recently shocked to read that CPA Practice Advisor reports only 10% of accounts payable operations are fully automated,” she writes. Christina explains the workings of AP automation and its benefits to customers. She also offers valuable tips on how to close more sales as the current economic climate drives demand for automation. Read article.

Keep up with the times to achieve greater success

It’s a challenge for you and other business leaders to stay current on today’s shifts in consumer buying behaviors and general business practices but the payoff is well worth the effort. Here is a roundup of recent articles featuring insights into today’s best practices: In "Meet Your New Customer," written by Christina and published by The Imaging Channel, learn why it’s vital to up your ecommerce game. You’ll also get practical tips on effective online sales and marketing. “As you adapt to the independent, digital-first buyer of tomorrow, your business will thrive,” Christina writes. Elsewhere, Christina continues to contribute timely observations about business (and help promote the information management industry!) as part of her work on the executive board of Fast Company, which reaches more than 3 million monthly readers. Recent articles that include her comments.:

Thrive as businesses look for help during an unsettled economy

By matching your core strengths as a reseller to your customer’s current needs in a way that builds trust and partnership, you position yourself to succeed during a challenging economy, Christina writes in "Should 2023 be your best year yet?" published by Workflow Magazine. Other recent articles also offer insights on industry trends and sales opportunities during a period when more of your customers brace for a possible recession. "Three Technologies to Support Growth In a Slow Economy" explains the value of document management, automation and composable technologies from a customer's perspective. "New Year, New Predictions," published in Document Imaging Report, discusses how technology buyers are shifting toward online buying options and microservices.

Keep your eye on the Learn page of our website to see the new press coverage and postings as they happen. Reach out to your salesperson if you'd like more information about any of the topics you see.

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Digitech Systems Sales and Marketing